Sapochnick Law Firm U.S Immigration Law

Immigration Lawyer Funnel Design

Click Funnels Redesign

Services

Sales Funnel Redesign

Optimised for conversion

Copywriting Optimisation

Improved UX

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Brand Overview

Sapochnick Law Firm is a U.S Immigration Law service, with a reputation for helping immigrants enter the United States with their Visas. The brand delivers exceptional service to thousands of immigrants entering the united states for work, or to join their families. Sapochnick Law is also known for being the largest Immigration Lawyer Facebook Page in the World.The brand was in the midst of launching a service that reduces the cost of immigration consultation by providing help over the web.

The Brief

Sapochnick law firm was looking to launch a product launch sales funnel. However, it’s original landing page initially had conversions under 5%. Their conversion goal was more sign-ups. The new design needed to raise the standard of user experience (UX), and conversion rate across the sales funnel. The law firms aesthetic is simple blue and orange. However, our primary focus was the copywriting. Ultimately, the landing page is simple and user-friendly, creating the perfect user experience, and increasing the chance of immigrants successfully converting.

Our Approach

For Sapochnik’s law funnel, click funnel was the solution that allows for scalability necessary of its rate of growth of the consultation membership program. The sales funnel was designed to reflect Sapochniks message. Low cost consultation, accessibility, and tons of social proof. It was important to Sapochnik Law to have the full range value to be communicated through the landing page. In the copywriting, it was important to address the full spectrum of barriers that held customers back from making a purchase decision.

Conversion Rate Optimisation (CRO)

Increased conversion rates was a core requirement for the new FMHI site, and this went hand-in-hand with the user interface and user experience upgrades. High quality product photography on collection pages gives customers the exactly what they expect to see – along with descriptive product titles and quick add to cart buttons, making it easy for customers to purchase as possible.

This is complemented by the FMHI’s Farmers central area, which nurtures returning customers through entertainment. (Custom Youtube, and Instagram integrations.) The site is built so that repurchasing products customer already trust and enjoy is as easy as possible. When products are out of stock, they are given the ability to notifications when they come back in stock. This goes one step further with the integration of Foursixty Buyable Instagram feeds. Where the now have the ability to shop photography of the community wearing FMHI products making the shopping experience easy for customers to purchase a look.

Results

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