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Essential Shopify Apps to Boost your Conversion Rates in (Q4 2019)

Best Shopify Apps 2019

A conversation with 1G Media about the evolving role of Shopify Applications to boost conversion rates this upcoming Quarter 4 2019.

Source: Shopify App Store

At 1G Media & Design, we spend a lot of time testing out e-commerce software for our clients to help grow their business. One common theme that we hear from incoming clients are “My site receives vast amounts of traffic and I invest so much time and money into it but only a few converts into actual sales”. What should I do to turn more visitors into Customers? How can increase my conversions?

Acquiring e-commerce customers on your website is difficult! And a lot of the time it requires a lot of testing of applications and designs and customer experience to optimize the conversion rates of your online store. We understand that conversion rate optimization is not only about increasing your numbers. It is about growing your business.

Luckily, tools like the Shopify eCommerce platform provides us a vast ecosystem of applications that allow us to make sure visitors turn into customers.

In this curated list we provide Shopify app recommendations that may help you achieve increased conversion rates.

Feel free to skip around:

  1. Shoelace: Retargeting Journeys
  2. Smile.io
  3. Stamped.io
  4. Klaviyo
  5. Push Owl
  6. Social Proof & Urgency Fera.ai
  7. Foursixty
  8. Product Upsell by Bold
  9. Personalizer – AI Recommendations by LimeSpot
  10. Frequently Bought Together by Code Black Belt
  11. Plugin Speed
  12. Zipify One Click Upsell
  13. AfterShip
  14. Recart

What they say

Shoelace combines automation, human expertise, and insights from thousands of digital marketing campaigns to deliver the best retargeting strategies for your e-commerce brand. From building ad creative to continuously optimizing your campaigns, our ‘do it for you’ approach means your retargeting is taken care of from start to finish.

Why this app will boost conversions

Without a retargeting strategy, your eCommerce store is leaving a lot of money on the table. Shoelace is the real deal, and our clients have benefited greatly from the implementation of Shoelaces’ exceptional Facebook Ad retargeting service. The visitor to customer acquisition conversion rates of our client’s store has increased significantly from this software and agency. Shoelaces holistic approach to retargeting has increased the Shopify returning customer rate and recaptured sales that would potentially be lost.

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  1. Smile.io: Rewards & Loyalty

What they say

Improve customer retention & build brand loyalty with rewards. Create a complete rewards program. Your customers become more valuable the more they shop and engage with your brand. A rewards program gives you an easy way to encourage the behavior that builds emotional connections and customer loyalty.

Smile offers three programs that make program management simple and intuitive:

  • Loyalty points program
  • Referral program
  • VIP program

These programs are the tools you need to create a compelling rewards experience that drives repeat purchases and sustainable growth for your brand. With points, VIP, and referrals, you give customers a way to join, engage with, and share your brand community.

Why this app will boost conversions

Smile.io has boosted our customers brand by returning customer rates. The loyalty points program rewards customer for purchasing frequently. The referral program, when implemented into the eCommerce store, allows existing customers to invite their friends and be rewarded for it thus leading to organic customer acquisition. Last is the VIP program which allows us to reward our most long term customers. All in all, by implementing a rewards program application like stamped this will provide a boost in customer acquisition, and customer returning rates to your online store.

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  1. Stamped.io

What they say

Reviews with Stamped.io has seen an uplift in conversions

We have one sole purpose: to increase social proof for your store which will lead to increase sales, and this is how:

Why this app will boost conversions

Social proof is the key to conversions. When customers land onto your page the first thing they check is for social proof. As a shopper, they want to see if this online product is legit. They would like to see if others have purchased the product in the past. Stamped.io makes review collection process all automated. Stamped sends out emails to your recent customers that purchases and request words and photo review content. This great words about your brand are then posted directly on your website.

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  1. Klaviyo

What they say

Looking to grow your Shopify store? There’s only one way—demanding more from your marketing software to build real, quality, customer relationships. Most other marketing software claims they do this, but never actually deliver on their promises. Klaviyo is different. Klaviyo allows you to listen for and understand cues from your visitors, subscribers, and customers and enables you to easily turn that information into valuable, relevant messages.

Ecommerce stores switching to Klaviyo see an average 67x increase in ROI. That’s why over 10,000 innovative brands like Brooklinen, Bonobos, Untuckit, and Taylor Stitch power their marketing with Klaviyo.

Why this app will boost conversions

Klaviyo integrates directly with your Shopify Store data allowing you to send more targeting email campaigns to your most valuable customers. A more personalized email marketing approach will help boost your purchase conversions. In addition, with a whole host of “Flows” Klaviyo sets itself apart. With email retargeting sequences to welcome email series and specialized email campaigns. Email is still a valuable social platform, and Klaviyo helps your brand personalize this medium of communication.

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  1. Push Owl

What they say

Trusted by 100s of Shopify Plus stores for their push notification marketing, PushOwl works straight out of the box without requiring further setup. The perfect app to implement for your Black Friday Cyber Monday (BFCM) needs.

Recover sales with automated abandoned cart recovery

One of the biggest problems faced by merchants is dealing with numerous abandoned carts, which translates to a huge amount lost in potential revenue every year! PushOwl’s abandoned cart reminders let you customize a sequence of 3 automated push notifications, to recover your orders and win back this lost revenue!

Why this app will boost conversions

The reality is, not everyone checks their email and is on Facebook or Instagram to Receive your brand’s advertisements. Pushowl skips all of that and provides your brand the ability to send direct push notification advertisements. For example, when customers opt into the notifications your customer will see product updates directly on their home screen that looks similar to an SMS notification. They tap it and get’s sent directly to the product page that you link to. This app has generated a lot of revenue for brands that would have been money left on the table.

  1. Social Proof & Urgency Fera.ai

What they say

Create Urgency to Buy

Add notifications like countdown timers, low stock warnings, and recent shopper activity to encourage visitors to purchase! Increase Brand Trust. Improve store credibility with recent viewers, customer purchases and add to carts!

Why this app will boost conversions

Our team has recently been testing out this app on stores, and have seen increases to conversions. This app does what is said and boosts Urgency, Social Proof, and Scarcity. All of these psychological factors influence customer buying decisions. What makes this app unique is its large toolkit of 25+ features that you can implement into your e-commerce website. The artificial intelligence is also a benefit which allows customers shipping experience to be unique depending on their customer journeys.

  1. Foursixty: Shoppable Instagram & UGC

What they say

The only app you need for Shoppable Instagram & UGC, Influencer Discovery and Influencer Campaign Management, UGC Rights Management, and Robust Instagram Analytics.

Foursixty is trusted by over +3,000 brands like MVMT Watches, Pura Vida Bracelets, Gymshark, Frankies Bikinis and thousands more. We were the first Shop Instagram & UGC App on Shopify and since then, we’ve led innovation and features in the Shoppable Instagram & UGC market.

Why this app will boost conversions

Brands that rely on visuals like those in the Fashion Niche benefit most from apps like Foursixty. Yes, you could download any other Instagram app, but Foursixty goes a step further to make that Instagram Feeds Shoppable. In addition, you can also showcase User Generated Contact Feeds from your Instagram. When individuals mention your brand on Social Media, you’ll be able to reuse that content for future marketing and showcase these images on your product pages. This app will boost social proof, and instill brand trust with prospective customers.

  1. Product Upsell by Bold

What they say

The Bold Upsell app lets you display pop-up upsell and cross-sell offers that customers can add with a click! A customer buys a pair of shoes, you cross-sell them laces to go with them. You could also upsell them to a nicer pair of shoes, replacing the pair that they just picked out. It’s the ONLY APP that handles Upsells AND Cross-sells.

Why this app will boost conversions

Bold upsell will boost your Average Order Value (AOV). Think of it like this: when your standing in line at Mcdonalds you order your Burger and the Cashier says “Would you like fries with that”. As a result, you end up paying an additional $2.00 for fries. Bold Upsell gives your brand the ability to upsell and cross-sell on every product. By the end of the process, your customers will be spending more and their order value will increase.

  1. Personalizer – AI Recommendations by LimeSpot

What they say

LimeSpot is an eCommerce Conversion AI that helps online stores increase their revenue by delivering a unique Upsell, Cross-sell & personalized experience across different channels.

Why this app will boost conversions

This app works a lot like Amazons home and product pages. The products images change every time you visit. Your shopping experience is different from your friends experience. It’s more personalized. Limespot puts the products that your customers are most likely to buy upfront. A more personalized experience will boost purchase conversions.

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  1. Frequently Bought Together by Code Black Belt

What they say

Effortless Amazon-like recommended products

You have probably browsed Amazon before and noticed that sometimes you can add a bunch of related products with one single click.

The Frequently Bought Together app brings this upsell feature into Shopify in the most convenient way: you can have it ready in your store within seconds and with zero configuration.

Why this app will boost conversions

This app recommends product that may pair well with the main product on the page. As a result, when a customer adds the product, the average order value will increase.

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  1. Plugin Speed

What they say

Speed Up Your Shop and Increase Conversions

Reductions in the load time of your shop can improve your conversion rates.

Faster speeds create a more positive experience for your customers.

This is key in encouraging customers to buy from you and can increase your shop’s average revenue per order.

Why this app will boost conversions

If your websites page load speed is slow, then this may affect the conversion rate. Fast load speed decrease your bounce rate. A bounce rate is a rate at which people leave your webpage without conversion. Plugin in speed goes deep into your themes code and speeds up your theme. In addition, it compresses your images into smaller formats. The less data load the better the user experience and as a result, a boosted conversion rates for your e-commerce brand.

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  1. Zipify One Click Upsell

What they say

Shopify’s only post-purchase upsell tool — create targeted offers that increase revenue and average order value, all without distracting customers or risking your initial sale.

Why this app will boost conversions

Ezra Firestone has masterminded this application One Click Upsell. After customers get to the cart page and reach checkout what are you doing to after the purchase? Probably just sending your customers to the default Shopify Checkout Confirmation page… You could be doing a lot more, and this app provides you the ability to increase the Average order value post-purchase without the need for customers to input card information. Our client’s brands have gained a 10-15% increase in sales after we installed the app.

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  1. AfterShip – Track & Notify

What they say

AfterShip is trusted by Shopify and Shopify Plus sellers to engage customers with a branded tracking experience. Start with our free plan to provide a better post-purchase experience!

Keep your customers updated of the whereabouts of their orders until delivery through an intuitive, customized tracking page and automated notifications.

Try out the ultimate order tracking platform for Shopify sellers to tell customers where their order is at any given point of time and when it arrives at their doorstep.

Why this app will boost conversions

This app automatically notifies your customers where their packages are located in each step of fulfillment after they make a purchase with your brand. This app eliminates customer frustration & improves the customer experience. As a result, your e-commerce brands returning customer rate will increase.

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Here’s a FREE eCom Checklist to boost your online sales. Click the green button👇

1G Media

1G Media

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About 1G Media

1G Media is a Greater Seattle Area pay-per-performance marketing company.

We’ve generated over 3,500 leads and $500k in sales for businesses like yours since being founded in August 2018. One of our clients got 120 clients in the first 5 months!

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